The process of planning and executing the conception , pricing , promotion , and distribution of ideas , goods , and services to create exchange that satisfy individual and organizational goals. This is the simplest meaning about marketing but most of business minded individuals commonly used the wrong term in marketing as long as they have a good source of income and a profitable market without having feasibility studies about having effective marketing business, in the long end what happens to their business? It turns out to be losing. You might look at marketing as the wide range of activities involved in making sure that you're continuing to meet the needs of your customers and getting value in return.
In marketing you should know how to find out a wide range of customers that can patronize your products, a target market and area that is visible to the consumer with less effort be made by the consumers , what products that are necessary to the consumers, a services that must be developed to meet their demand , what your competitors are capable of , what pricing you must rendered and how you should distribute products and services to your target markets. But how would you like it to be successful knowing most of the consumers are often very meticulous on the products they purchase. If you can't handle this kind of situation you might end up making arguments to your clients. In this manner it should not be exercise.
How can you acquire a much larger customer?. Here are some of the basics that you should know in acquiring a much larger customers: Spend time in finding effective ways and strategic marketing plans and be sure not to deceive your customers, make a visual presentation or make a sample demonstration to your product if it is not much to attract customers , you should price your product competitively so you have a much profitable income and develop your message and materials based on solutions marketing. There are ways in how to market your products some of them includes: advertising , direct selling , online marketing , pyramiding (but this is less effective) , promotions , and call centers. Small business or big business doesn't matter if you have to understand importantly the use of marketing.
On forgoing research about marketing it turns out that you must consider marketing as an “inbound” and “outbound” marketing, you must consider the product to be either tangible products or a service.
A market research includes in inbound marketing must use to find out: a specific groups of potential customers that might have which specific needs, how to acquire the needs of the customers that suggest s how the product might be design to met the needs of the customers, how to target the markets for the product to be accessible, how much does the customer needs to pay competitively(pricing analysis), who and where the competitors are, how to design and describe the product such that the customers might buy it , and how the products must be identified. For outbound marketing includes: sales , advertising , customer satisfaction , customer service , pubic and media relation
So whatever plans in doing business be sure that it is competitive enough to survive in marketing.
Here are some names of the websites if you want to expound your knowledge about marketing.
all about marketing
marketing -marketing strategy-marketing plan